In the crowded world of publishing, thousands of books compete for readers' attention every day. Book reviews play a crucial role in determining which stories rise to the surface. For authors—especially independent or debut writers—reviews are far more than just feedback. They're powerful tools that impact visibility, credibility, and even future publishing opportunities.
Book reviews help other readers discover a book. When browsing for something new to read, many potential readers turn to reviews to guide their decisions. A well-written review offers a glimpse into the story's tone, characters, and emotional impact without giving away spoilers. It tells prospective readers, "This book is worth your time," or helps them determine if it's the right fit for their tastes. For an author, that kind of endorsement—especially from someone with no personal connection—builds trust and lends authenticity to the work.
Reviews also help boost a book's visibility. Amazon, Goodreads, and Barnes & Noble often use algorithms that favor books with more engagement. A higher number of reviews—even if they're mixed—can push a book into more search results, recommendation lists, and "readers also enjoyed" categories. This kind of algorithmic promotion is invaluable and often determines whether a book gets discovered at all.
Reviews provide crucial motivation and validation. Writing a book is an enormous undertaking that often takes years. Once published, the silence that follows can be deafening if no feedback comes in. Reviews—whether glowing or constructive—reassure the author that the book is being read, considered, and talked about. Positive reviews, especially, can give authors the confidence to keep writing, while critical but fair feedback can help them grow and improve in their craft.
Reviews play an essential role in the business side of publishing. Publishers, agents, bookstores, and literary festivals often look at the number and quality of reviews when deciding whether to support or promote an author. A book that generates discussion and garners thoughtful responses is seen as a better investment. Even traditional publishers now expect authors to help drive engagement, and a robust review presence can open doors to future contracts, speaking opportunities, and collaborations.
Reviews also serve as a form of community-building. They allow readers and writers to connect in meaningful ways, turning solitary reading experiences into shared conversations. When readers leave reviews, they become part of the author's journey—champions of the work, helping spread the word and keeping the book alive in public discourse.
Reviews are vital to an author's success, growth, and morale. They're not just star ratings or numerical tallies—they're the lifeblood of a book's journey in the world. So, if you've enjoyed The Ignoble Lie, please take a moment to write a review, even if it's something as simple as "Great book!" You might think your words won't matter, but they mean everything. Trust me on that. Especially when it comes to a book as potentially controversial as The Ignoble Lie. Because believe me, there are a lot of haters out there. And at the end of the day, the purpose of the book is to bring people together, not separate them by artificial constructs that have only served to perpetuate hatred and division throughout the centuries and have been exploited by leaders whose power rests on fanning the flames of division between people to keep them from realizing they have more in common than what separates them.
Best,
Matthew